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Bernard Bronner, Upscale Magazine CEO & Co-Founding Member 24-7 Upscale Radio Network 

Bernard Bronner has been the second-generation President and CEO of Bronner Bros. which produces the

BB brand of hair care products including Tropical Roots, African Royale and Bronner Bros. Professional.


The 75-year-old company also produces the world’s largest multicultural beauty show. In 1989, he undertook his greatest entrepreneurial business challenge and started Upscale Media. Upscale is the ultimate lifestyle magazine bringing readers and the community the very best of Black culture from arts and entertainment to beauty, fashion, news and views. With worldwide circulation, it has remained loyal to its reader’s ever-changing lifestyles. Despite all that he has achieved, Mr. Bronner gives credit for everything Bronner Bros. and affiliated businesses and ministries are today to his late father, Nathaniel Bronner, Sr. Mr. Bronner says his father’s basic philosophy dictated that family members place “God first, family second and business and everything else third”. He says his father also emphasized the importance of hard work, honesty, moderation, thriftiness and selective association.  

Bernard Bronner continues to see his dreams unfold with the incredible Upscale Magazine success and that of the all-new Upscale Magazine Radio Network with broadcast media partner, Kerry Hines of HaiRadio.  He's just getting started!  

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